How Wolf Möbel centralised their Digital Data Management with shopvibes
About Wolf Möbel
WOLF MÖBEL GMBH & CO. KG
Industry: Furniture
About the company: Wolf Möbel brings together inspirations from around the world and transforms them into high-quality furniture. Wolf Möbel specializes in solid wood furniture, including tables, chairs, sideboards and beds. The company distributes its products through a total of more than 500 retail partners, including offline and online furniture retailers.
The Challenge
AN ERP SYSTEM LIMITS DATA MANAGEMENT AND DATA TRANSFER
Wolf Möbel currently stores its product data in its ERP system. However, retail partners' requirements for product data quality are increasing. Adding and optimizing product data in the current system is tedious or not even possible to the extent required. This leads to manual and repetitive work to add all missing data points for each trading partner, one by one. This leads to inconsistent product presentation and makes it difficult to optimize product data for trading partners.
The Solution
A CENTRAL SOLUTION FOR DIGITAL DATA MANAGEMENT AND AUTOMATED TRANSFER
shopvibes helps manage all relevant product data in one place. Optimizing or adding data points can be done centrally in the platform. All information can be distributed to all sales partners directly from the platform with one click. All information is automatically adapted to the individual requirements of the respective retail partner.
The results
BETTER DATA, LESS EFFORT
Wolf Möbel uses shopvibes to manage, optimize and distribute its product data and images. This enables consistent and efficient optimization of all product data and reduces effort to a minimum. All data is managed and optimized in the shopvibes platform and can be distributed directly to all retail partners. This enables better data quality across all partners and reduces the effort for Wolf Möbel.
About the author
Author
Tim Hoffmann
Chief Product Officer, shopvibes
Tim Hoffmann is a seasoned eCommerce technology leader in product data management, marketplace integrations, and workflow automation. As Head of Product at shopvibes, he combines hands-on technical expertise with a deep understanding of merchant needs, having worked with leading brands to streamline complex multi-channel operations. Tim shares actionable strategies grounded in real-world results to help businesses improve product visibility and accelerate sales growth.
