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List and sell your products on

Norma24

Norma24 is the online shop of German discounter NORMA, giving brands access to deal‑hungry shoppers across home, garden, DIY, and seasonal categories - streamline compliant listings via shopvibes’ Excel template to map attributes and media in minutes.

Why sell on

Norma24

Store Network
1450 + Stores
Core Categories
DIY & Tools, Home & Living
Long-Standing
60+ years

Norma24 + shopvibes: Fast, Compliant Listings via Excel Template Integration

About

Norma24

Norma24 is the e‑commerce arm of German discount retailer NORMA, reaching price‑conscious shoppers nationwide with campaign‑driven, non‑food assortments and weekly deals. Operated from NORMA’s headquarters in Fürth (Bavaria), the shop focuses on home, garden, DIY, electronics, and seasonal ranges that mirror the discounter’s weekly promotions while adding long‑tail online exclusives.

As an established brick‑and‑mortar chain turned omnichannel player, NORMA brings brand trust, clear policies, and reliable fulfillment to the online experience.

With shopvibes’ Excel integration, you can map product data to Norma24’s required attributes, variants, and media fields in minutes - speeding compliant listings, reducing manual rework, and keeping content consistent at scale.

Seller fees

Norma24 does not publicly list fixed seller fees. Terms such as margin models, listing fees, and promotional costs are typically negotiated individually with suppliers and set during onboarding.

Factors that may influence the commercial model:

  • Product category and competitiveness
  • Supply model (direct delivery vs. via warehouse)
  • Service level agreements (SLAs) and return handling

For accurate cost details, brands should contact the Norma24 purchasing department or their assigned category manager.

How to sell on

Norma24

  1. Register as a NORMA24 vendor or brand partner
    → Contact NORMA24’s vendor or category management team to express your interest and get onboarded. Provide company credentials, product range, and fulfillment details.
  2. Receive the NORMA24 Excel template
    → NORMA24 provides a category-specific Excel file including mandatory columns such as SKU/EAN, title, description, attributes, pricing, stock quantity, image URLs, and logistics details.
  3. Use shopvibes to fill your NORMA24 template
    1. Upload the original NORMA24 Excel file into shopvibes.
    2. shopvibes automatically maps and fills your catalog data into the correct fields. 100 % compliant with NORMA24’s requirements.
    3. Validate the file in shopvibes to ensure all mandatory fields are complete and correctly formatted.
  4. Submit your completed file to NORMA24
    → Upload the filled Excel sheet to NORMA24’s vendor portal or send it to your assigned contact for approval.
  5. Keep your listings up to date
    → When product details, pricing, or stock levels change, update them once in shopvibes and regenerate a ready-to-upload NORMA24 file instantly.

How shopvibes can help you

shopvibes turns the manual Excel upload process into an efficient, automated workflow saving time while improving data quality and compliance.

Why brands choose shopvibes for Listing on Norma24:
  • Your template, perfectly filled
    You use NORMA24’s official Excel file and requirements; shopvibes populates it automatically to match every field.
  • No manual formatting
    Your data (titles, GTINs, images, prices, stock) flows directly from your product catalog. No copy-and-paste required.
  • Error-free validation
    shopvibes checks all required fields before submission, reducing listing rejections.
  • One source of truth
    Manage your full product catalog in shopvibes and export to NORMA24 and other retailers effortlessly.
  • Faster onboarding
    Automated data preparation means you go live faster and with cleaner listings.

With shopvibes, your NORMA24 listings are accurate, compliant, and ready for scale turning spreadsheet uploads into a one-click workflow.

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